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Where it began… Amelia founded her first business at just 21 years old. Within 12 months of launching, Amelia’s womenswear brand was stocked in 12 retailers and had large retailers like ASOS courting her to sell the clothes. In year 2, Amelia lost everything. She was forced to close the doors on her business and that chapter in her life. Returning to the workforce, Amelia begin a new career doing what she did best – sales. As a Tech Headhunter she quickly realised the quickest way to reach prospective clients was to market herself in the same way she marketed her business – using social media. This is where her journey in personal branding started. It wasn’t long before people outside the organisation began noticing Amelia’s content on LinkedIn and began contacting for her help in building their personal brands online. Where it’s going… Now 32, Amelia has 2 children,

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